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Strategic Retail Group Adopts Effective Online Strategy
17
For Immediate Release
An aggressive brokerage company with an ambitious growth trajectory, Strategic Retail Group (SRG) knew that a professional online presence could help them gain credibility quickly and establish a reputation for great customer service as they entered Arizona’s competitive commercial real estate industry.
“I was impressed by the work VISIONN had done for another company in our industry,” says Matt Milinovich, Partner at SRG. “So I gave them a call, and they did a phenomenal job for us.”
The resulting Web site combines an attractive layout with intuitive navigation, so SRG’s prospects and customers can easily find the information they’re looking for. All of SRG’s property listings, for example, can be sorted by name, location, type or contact person.
“The entire Web site is controlled by our proprietary, easy-to-use content management system, ADMINN CMS™,” explains Robert Smith, Ringleader at VISIONN. “SRG can update properties, keep their news items current, and even add their own headlines with descriptions on the home page. Essentially, we gave them the keys to their Web site and they’re doing a great job of running it themselves.”
Strategic Retail Group currently handles more than 70 properties and over 15 million square feet of retail projects throughout the state, and is a tenant representative for approximately 20 retailers.
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